DATA SCIENCE: A SEARCH ENGINE OPTIMIZATION TOOLSET

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Published: Jul 16, 2018
DOI: https://doi.org/10.26483/ijarcs.v9i0.6159
Keywords:
Pydoop, Inverted Indexing, Ranking, Hadoop, HUI.

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Mohd Hasan Rizvi
Sana Fatima
Anwar Ahmad Sheikh

Abstract

Search Engine Optimization (SEO) is  an important  aspect of a web page to gain importance for a search engine to be able to display it earlier in the search list. The optimization is based on a lot of factors such as  title, description, header tags and keyword density. Different search engines will have their own mechanisms that calculate the score of a keyword on the page and thus work out its ranking in the search order. The paper is to develop a generic SEO toolset which help a web developer analyse live web pages for a keywords and other components of the page which contribute to SEO. This paper would not only give exposure to a real life problem solving using Python, but would also make learners understand about Internet and Search Engines and how they relate to each other.

 

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Issue
2018: Volume 9 Special Issue No. 2, April 2018
Section
Articles

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References

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Authors

KaushikVelusamy, Deepthi Venkitaramanan Dept. of CSE Amrita University Coimbatore, India

NivethaVijayaraju Dept. of CSE Amrita University Coimbatore, India

Greeshma Suresh Dept. of CSE Amrita University Coimbatore, India

DivyaMadhu Dept. of IT Amrita University Coimbatore, India

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