E-Business in Indian Perspective

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Dr. Sandeep Kaur

Abstract

In the present scenario, globalization has pushed
every economy to adopt the new technological innovations in
business process in order to compete with international market
with high level of perfection. Today’s world is the age of
electronic business as the use of the Internet has paved the way
for several path-breaking innovations. It converts the traditional
methods of business, that prevailed in the trade market for
several years, into a viable alternative i.e. Electronic-Business
(e-business). E-business is defined as the process of using
electronic technology to carry out any business activities.
Although, many Indian organizations are trying to convert their
traditional methods of business into e-business, we cannot deny
the fact that e-business trend is new-sprung in the Indian market
and is not yet practiced at a rapid rate. Therefore, it is necessary
to understand the merits and demerits of e-business before
conducting such business processes on the internet. Hence, this
paper tries to elaborate the present status of e-business in India
and also examine the challenges faced by e-business players in
India.


Keywords: E-Business, Technology, Indian Market, Innovations,
Internet.

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